Nuovi esempi di comunicazione

  Nuovi esempi di comunicazione-New examples of communication : Watch this beautiful spot from Lavazza by Armando Testa. I know, it is an advert and , in the end, you may say, that all that the company wants it  to sell coffee. I believe that the way we choose to communicate is important. Publicity and…

Il Cipresso. Do you know that…?

Do you know that one of the major Tuscan symbols actually has foreign roots? It seems that Cypresses, from Latin “Cupressus sempervirens”, were introduced in this region by the Etruscans, a fascinating population whose origins remain object of debate. The tree appears to have come from “Anatolia”, nowadays part of Turkey. Etruscans, great travellers and…

Cammino – Word of the Week

Il cammino (En. the path) comes from the verb Camminare (to walk) and it’s the thing I miss the most since the long Italian lockdown started, more than 40 days ago. Il cammino, sinonimi sono camminata, itinerario, marcia, percorso, but also sentiero, strada, tragitto, via, viaggio. Aggettivi giusti Il cammino can be breve/ corto, lungo,…

CASA – Word of the Week

CASA – Word of the Week: Hello everyone! Ciao a tutti! Dove siete? Quasi certamente …a casa!!! (Where are you? Almost certainly you are at home!!!) Shall we choose CASA as our Word of the Week?  La casa (fem) in Italian is the word used for both, house and home. “Casa dolce casa”(Home sweet home)…

I MOTIVI PER VIAGGIARE – REASONS FOR  TRAVELING (dual language)

  (IT) – I Motivi per Viaggiare I motivi per viaggiare sono molti ed ognuno è validissimo– In uno dei miei ultimi viaggi , il mio motivo è stato personale, direi un motivo “del cuore”: una visita a mia figlia che vive all’estero. Come me, miriadi di genitori partono per trovare i figli sparsi per…

“FALSI AMICI” A TAVOLA

In Italian and in Italy, the table, LA TAVOLA, as we have already discovered brings with it  a concept different from IL TAVOLO. It is around UNA TAVOLA that one should have the loved ones and, of course, Real  Friends – VERI AMICI.  That’s why we believe it is more than ever important for you…

FALSI AMICI – Word of the Week

They are commonly called “False Friends – Falsi Amici” and we are not talking about the double-faced people we all have met in life, at one point or another. Here we are talking about the numerous confusing Italian words that, in English sound similar but have a completely different meaning. We recently had a lesson…

LUNA –Word of the Week

LUNA –Word of the Week: Stregati dalla Luna – Moonstruck (as in a famous movie I really loved). There has been a lot of “moon-talk” recently with celebrations coming up on July 20th for the Moon landing Anniversary: an unforgettable piece of history coupled with the unmatched magic of the Moon.   But the planet has…

ROSA – Word of the Week

ROSA- Word of the Week : With the new month, our word of the week is ROSA, the iconic May flower. There are many varieties of Roses and you are going to discover more about it in the next article @ “Tuscany Fragrant Pharmacy “. Rosa, in Italian, also is a colour(pink)  and it doesn’t…

PORTA – Word of the Week

PORTA is DOOR in English and I have a “mania”: I love taking photos of doors wherever I go. Behind every house door I always try to imagine what type of life there might be. For a long time I suffered a lack of roots , as my nature would be inclined to be deeply…